In this 2-hour presentation, we will dig into what makes advertising profitable OR a money pit and how to best avoid the pitfalls that many businesses make. This training will include: • The Do’s and Don’ts about your Pricing Model, and how to use it for effective Ads • The ONE THING that does not show up on Facebook or Instagram but is the secret to Profitable Ads • The FOUR numbers you must track to make or break your profitability when advertising on Facebook and Instagram • How to KNOW exactly how much money you are making from your Ads and avoid the guessing game. • Understanding profit strategies for brick and mortar and service businesses • Learning the types of business that SHOULD NOT be advertising online • Sharing information on Ads and online copy that are leads and sales generators • How to identify the correct target market for your Ads • A step-by-step planner for orderly planning to ensure your online campaign has the biggest chance for success